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Trolls, Jerks and Sock Puppets: The Underbelly of the Internet 22 Jun 2013 | 02:00 am
The Internet is an awesome thing but its not always a nice place. There are trolls, jerks and sock puppets to content with. So who are these and how do you deal with them? How to Deal With Online Tro...
Facebook EdgeRank Explained Visually 3 Jun 2013 | 11:34 pm
Facebook EdgeRank explained infographic by CopyPress.
What is Digital Marketing? 20 Mar 2013 | 03:03 am
I get asked this question quite a bit when I tell people I do digital marketing strategy for a living. Even those who have an idea of what digital marketing is about still find it hard to place a fin...
Facebook’s Open Graph Search Fails Miserably 9 Feb 2013 | 02:53 am
So Facebook introduced a new search engine. It was all over the news a few weeks ago and so I signed up for the beta version. From the news coverage it was made out to be the equivalent of Facebook d...
Responsive Web Design vs. Mobile Website 2 Aug 2012 | 04:12 am
Responsive web design is a web design technique where the website automatically adapts based on the device. I always show people the BostonGlobe.com website when explaining responsive design. Visit th...
The Individual Mandate Lives Via IE7 Tax 6 Jul 2012 | 07:44 am
This is a form of the individual mandate, whereby an online retailer imposes a tax on IE 7 users (for not using an upgraded browser) : An online retailer has pledged to attach a 6.8 percent tax to a...
Bing vs. Google, A Simple Test by a Common Man 7 Jun 2012 | 05:08 am
I just read an article whereby a Microsoft exec claims Bing as good or better than Google Microsoft’s internal testing shows that Bing’s search results are quantifiably as relevant or, in some cases...
The Mobile Web is Exploding [Infographic] 22 May 2012 | 05:11 am
Saw this infographic on Mashable (via HighTable.com) and was facinated by the numbers. Take a look: The mobile web is exploding. Every business strategy decision needs to consider the mobile web movi...
Tweet Volume Influencing Search Position on Google 1 May 2012 | 12:07 pm
Very interesting to see the correlation between tweet volume for a URL and its position on search. Full analysis on Marketing Charts.
Digital Marketing in the Brain 28 Mar 2012 | 12:09 pm
I have been blogging a lot more at my company’s blog, The Inside Lane. Topics I would normally include on this site I’ve been posting there. As you can imagine I wouldn’t think to duplicate the conten...
