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More behavioral targeting tools related news:

Goodbye BTBuckets... Hello Siteapps! analyticsforjoomla.com 30 Sep 2012 | 05:07 pm

BTBuckets has always been one of our favorite behavioral targeting tools for Joomla websites. The plugin we developed together with the folks of BTBuckets has been extremely popular with our users too...

Behavioral Targeting: Many want it, few understand it... tmmdata.com 25 May 2012 | 10:44 am

Many of us have seen or heard the pitches for “behavioral targeting”. But what is it and how do you do it? In the following paragraphs, I will discuss how to intelligently navigate from targeting towa...

Intuit highlights attribution analysis, behavioral targeting, and funnel-aware messaging as keys to success at NCDM datadrivesmedia.com 6 Jan 2011 | 07:22 pm

I led a session at the National Center for Database Marketing (NCDM) conference in Miami last month on how to “Target Customers Effectively Through Advanced Analytics” with Arup Ray from Intuit. Full ...

Wi-Fi Access Points Could Be Ad-Targeting Goldmine darioruff.com 1 Sep 2009 | 01:52 am

Behavioral targeting may no longer mean that the advertiser buys media armed with a browser-based cookie and a pixel tag. It appears that public Wi-Fi access hotspots can tell more about a person than...

Predictive Behavioral Targeting clipsolution.de 15 Sep 2011 | 03:43 am

Dank der Zusammenarbeit unseres Exklusivvermarkters ADselect mit dem Targeting-Spezialisten nugg.ad bietet clipSolution ab sofort Predictive Behavioral Targeting in seinem Netzwerk an. Klingt kompliz...

Eliminate the Guesswork with Behavioral Targeting for Your Marketing Campaign Posted By : Bob Speyer seriousmarketer.com 25 Jun 2008 | 08:06 pm

When I open my Gmail, the upper right hand side always has ads that are related to my mail. For example, if one of my clients sends me an article on glyconutrients, ads for vitamins and supplements ap...

Contextual targeting just got easier for AdWords display campaign aimventure.com 18 Jan 2011 | 01:07 pm

Google is launching the Contextual Targeting Tool this week to help you more easily reach customers as they spend time on millions of sites in the Google Display Network.

The Inside Track on Good Behavior loewy.com 27 Jan 2011 | 08:28 am

With its ability to target consumers based on their actual shopping preferences, behavioral advertising has become a very popular tool among marketers and retailers. And the behavioral targeting trend...

Gmail ads stocking you? andrewjamesinc.com 3 Apr 2011 | 01:20 am

Evidence that it’s all going to be about behavioral targeting The web is getting smarter… Every day we go online, shop, open emails, check our facebook status, and do anything at all online we ar...

Privacy protection may do the opposite yardley.ca 10 Mar 2011 | 04:56 pm

A few years back, I argued that aggressive regulation of ad targeting could actually lead to less privacy, if it forced publishers to make opt-in mandatory. Behavioral targeting could go rather quickl...

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