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Should I create one page per service/product/feature or a single page that lists them all? 30 Nov 2011 | 06:54 am
I was recently asked this question by email, and thought it would be useful to share my reply in a blog post. I can’t really answer the question from the more interesting angle – the psychology and e...
How Big is a ‘Large’ Website? Planning the Content Audit App 9 Aug 2011 | 07:16 am
We’re a couple of weeks into the development of our content audit tool, and are grappling with a number of challenges. These come in two forms: Technical challenges, such as how to crawl a website qu...
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Wearing the Content Strategy Pants thingsthatarebrown.com 19 Mar 2012 | 06:32 pm
All these years of drum-thumping, and we still run into people who don’t know what content strategists do. Who are you guys again? You’re the copy people, right? I’m desperate for some wordsmithing! ...
Introducing NGIN Pro Webmaster Services pucksystems2.com 4 Apr 2012 | 09:00 am
We've built the NGIN Platform from the ground up – now put our team of world-class web designers, content strategists, marketers, and technologists to work for your organization. read more... Tag(s):...
What do you want from a content inventory and audit tool? contentini.com 14 Jul 2011 | 07:09 am
Content inventories and audits are essential weapons in the content strategist’s eternal fight against purposeless and neglected content. While the process of conducting a manual inventory has value i...
The Beatitudes of Digital writingfordigital.com 3 Feb 2012 | 10:59 am
Navigating the collaborative culture is one of the most difficult challenges for digital creatives–designers, UX people, content strategists, coders, etc. We care about doing good work. We are passion...
Introducing NGIN Pro Webmaster Services hardballsystems.com 4 Apr 2012 | 09:00 am
We've built the NGIN Platform from the ground up – now put our team of world-class web designers, content strategists, marketers, and technologists to work for your organization. read more... Tag(s):...
Introducing NGIN Pro Webmaster Services sport.ngin.com 4 Apr 2012 | 09:00 am
We've built the NGIN Platform from the ground up – now put our team of world-class web designers, content strategists, marketers, and technologists to work for your organization. read more... Tag(s):...
Spotlight on Lisa Manyon virtualkellygroup.com 10 Jun 2011 | 05:41 pm
TweetThe talented, content strategist and copywriter, Lisa Manyon, is an extraordinary client of ours. She is very flexible in allowing us to be creative with her shopping cart, embellishing her check...
Content Curation - Content Strategy vs. Museums contentstrategyweblog.com 10 Nov 2011 | 09:48 am
Here's an excellent article by Jonathan Salem Baskin on applying the concepts of museum curation to the idea of content curation. There is a lot that we as content strategists can learn from folks wh...
Microsoft Content Strategy Job contentstrategyweblog.com 27 Aug 2011 | 09:46 am
Microsoft just published a job ad for a Senior Content Publisher (a content strategist from reading the ad) to work for their Legal and Corp Affairs group. Sounds very interesting. "Do you have a pas...
Important Traits for a Content Strategist contentstrategyweblog.com 19 Oct 2010 | 08:46 am
If you've never met a content strategist before, and you know very little about content strategy, how would you begin to hire some one to fill that roll? This is an interesting question that a new po...
