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You Can’t Fake the Funk on Facebook 26 Aug 2013 | 10:55 pm

One of the things we have said since the day we started Raidious: You can’t outsmart Google. The legions of genius-level engineers at Google have proven us right time and again, with the ongoing evolu...

Real-Time Content Exposes Problems of Traditional Agencies 26 Aug 2013 | 06:00 pm

Wow. This post. If you don’t want to read it, let me summarize for you: Oreo’s Super Bowl tweet won a Cannes Lion advertising award, and one ad man, Andrew Teman (who had previously threatened to qui...

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Why Owned vs Earned is More Important Than Ever brandwatch.net 21 Aug 2013 | 07:54 pm

‘Owned vs. earned’ is a phrase that, if you’ve ever spent any time reading about the world of marketing, PR or social media, you’ve probably heard plenty of times. It’s not a new concept, but in rece...

Why Owned vs Earned is More Important Than Ever brandwatch.com 21 Aug 2013 | 07:54 pm

‘Owned vs. earned’ is a phrase that, if you’ve ever spent any time reading about the world of marketing, PR or social media, you’ve probably heard plenty of times. It’s not a new concept, but in rece...

Why Owned vs Earned is More Important Than Ever magpie.net 21 Aug 2013 | 07:54 pm

‘Owned vs. earned’ is a phrase that, if you’ve ever spent any time reading about the world of marketing, PR or social media, you’ve probably heard plenty of times. It’s not a new concept, but in rece...

Paid vs Earned Media: Blurring Lines Create Potential Problems prtini.com 9 Aug 2013 | 01:09 am

The lines between PR, social, marketing and advertising have been blurring — a trend that is accelerating as “native advertising” has become en vogue.  We recently saw one of the potential pitfalls, w...

Interessante links - week 29 ondernemeringent.be 16 Jul 2013 | 07:00 am

Lefsetz Letter » Blog Archive » Thom Yorke vs. Spotify - dinsdag 16 juli 2013 01:02 Paid owned earned media in België anno 2013 » Mediaforta - maandag 15 juli 2013 23:15 The Technium: Techno Life Sk...

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