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THE FRONT COVER JUDGEMENT. 22 Aug 2013 | 08:57 pm
As the idiom goes, “Don’t Judge a Book by its Front Cover.” The reality of course is that most of us do just that. The look of the cover alone is a big factor in the buying decision and even influence...
THE LASTING FIRST IMPRESSION 8 Aug 2013 | 02:08 am
A recent article by Craig Brown in the Daily Mail noted that many political biographers are attempting -without much success- to emulate thriller writers like Elmore Leonard and Dashiell Hammett, wel...
More pitch process related news:
CBJWT win Brecon Carreg account for 2013 cheethambelljwt.com 15 Nov 2012 | 08:23 pm
Following a competitive pitch process, CheethamBellJWT have successfully been appointed by Welsh mineral water producer Brecon Mineral Water to develop the 2013 advertising campaign for their flagship...
Kaleidoscope appoints PHA… pha-media.com 4 Apr 2013 | 03:11 pm
PHA Media have been appointed by Freemans Grattan Holdings to promote fashion e-tailer and home shopping catalogue Kaleidoscope following a competitive pitch process. Designed to be different, Kaleid...
Go Air awards its creative duties to IPG Agency, Lowe Lintas and Partners loweworldwide.com 2 May 2013 | 02:32 pm
The pitch process that was initiated in October 2012 was finally concluded last week. The account will be handled out of Lowe Lintas and Partners’ Mumbai office. Click to download the full article...
RealScreen West - Pt 2 - Sizzle Reels? Or Fizzle? centurycitynews.com 6 Jun 2013 | 11:08 am
Sizzle reels are becoming an essential part of the reality show pitching process because it distills the show into a readily grasped concept. But what are the variables in a reel to get the concept ac...
Selftrade Selects Greenlight as its SEO Partner – International Business Times (press release) atlantainternetmarketing.net 8 Jan 2013 | 08:54 pm
Selftrade Selects Greenlight as its SEO Partner International Business Times (press release) "We have selected Greenlight as our SEO partner. Throughout the pitch process, the team demonstrated expert...
blurSense – Let’s Get Sensible About the Pitch Process blurgroup.com 3 Jul 2013 | 08:40 pm
As a disruptive tech company blur Group faces some unique challenges, not least revolutionising the traditional pitch process. Today we’ve taken another step towards this with the release of blurSense...
Go Air awards its creative duties to IPG Agency, Lowe Lintas and Partners lowelintas.in 6 May 2013 | 10:14 am
The pitch process that was initiated in october 2012 was finally concluded last week. The account will be handled out of Lowe Lintas and Partners, Mumbai Office Explaining the reason behind selectin...
10 pitches for improving the pitch process bloganubis.com 23 Aug 2013 | 04:51 pm
Established in 1996, KesselsKramer is an independent, communications agency in Amsterdam, London and now in Los Angeles with 77 people of 10 different nationalities. Learn more about their work and cu...
Sony Mobile MEA Awards Regional Public Relations Brief to BPG | Cohn & Wolfe gmr-online.com 21 Aug 2013 | 03:42 pm
Sony Mobile Communications has recently appointed BPG | Cohn & Wolfe as its regional Public Relations agency. Dubai-based BPG | Cohn & Wolfe was appointed after a competitive pitch process which i...
The lorries secure Tufin’s PR rlyl.com 10 Jul 2013 | 09:35 pm
We’re delighted to have won Tufin’s retained PR after a competitive pitch process. We’ll be delivering a thought leadership based PR campaign to raise Tufin’s profile in their target verticals in the ...
