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App marketers gain higher-value users via subcategories 17 Jul 2013 | 06:10 am
By Lauren Johnson As the application market continues to grow, marketers are increasingly looking to rank well in smaller subcategories as a way to stand out in app stores. New ad formats such as vi...
Mobile game developers lead adoption push for HTML5 25 Jun 2013 | 04:13 am
By Peter Driessen – venturebeat.com Have you noticed how the conversation regarding HTML5 for game development has evolved over the past several months? The format discussion is still present, but we...
