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QR Codes and Direct Mail: A Perfect Pair 29 Apr 2013 | 07:01 pm
Tweet Prognosticators predicted the death of the QR code more than two years ago, yet QR Code use continues to grow at a blistering pace. In fact QR code scans grew by 400% between the second quarter...
QR Codes and Direct Mail: A Perfect Pair 29 Apr 2013 | 07:01 pm
Prognosticators predicted the death of the QR code more than two years ago, yet QR Code use continues to grow at a blistering pace. In fact QR code scans grew by 400% between the second quarter of Jun...
Direct Mail Versus Email Marketing: Who Wins the Battle? 17 Apr 2013 | 07:40 am
Tweet Questioning the effectiveness of direct mail? The truth is that in our technology-obsessed world, direct mail marketing still delivers impressive results. According to an Adage article, the Di...
Direct Mail Versus Email Marketing: Who Wins the Battle? 17 Apr 2013 | 07:40 am
The Direct Marketing Association reports that direct mail marketing is 10 to 30 times more effective than email.
When Will the USPS be Closed in 2013? 17 Jan 2013 | 09:05 pm
Tweet It’s a simple fact that your bulk mail campaign can’t get dropped off or delivered if the U.S. Post Office is closed. With this in mind, it’s critical that you keep USPS holidays in sight. Unf...
When Will the USPS be Closed in 2013? 17 Jan 2013 | 09:05 pm
This short post will give you the low down on 2013 USPS holidays so you can keep your critical marketing campaigns on schedule.
January 2013 Deadline for Mandatory Adoption of Intelligent Mail Barcode by USPS 28 Dec 2012 | 08:02 am
Tweet To complete its trifecta of major changes in January 2013, the United States Postal Service is rolling out the mandatory adoption of the Intelligent Mail Barcode for bulk mailers who want to re...
January 2013 Deadline for Mandatory Adoption of Intelligent Mail Barcode by USPS 28 Dec 2012 | 08:02 am
The USPS is rolling out a mandatory adoption of the Intelligent Mail Barcode on January 28, 2013. How will it impact you?
Direct Mailers Take Note: January Effective Date for New Tabbing Regulations 13 Dec 2012 | 10:15 am
Tweet If you send folded marketing mail that's not in an envelope, then you need to get up to speed quickly on the new tabbing regulations from the USPS that take effect on Saturday, January 5th, 201...
Direct Mailers Take Note: January Effective Date for New Tabbing Regulations 13 Dec 2012 | 10:15 am
Effective January 5th, 2013, new tabbing regulations from the USPS. Bulk mailers and nonprofits take note!