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When should you post to Facebook or Twitter? 1 Aug 2012 | 03:26 am

You’re already stressed for time and trying to manage a social network can take even more of your time then you’ve previously anticipated. So rather than try to check in with your Twitter or Facebook ...

Engage in Twitter Chats 27 Jul 2012 | 05:39 am

The Twitter-verse is a fun and engaging arena where you can get up to date information on news, gossip, sports, or the daily lives of our friends. It can also be educational, and to state the obvious,...

The Social Marketing Strategy Process 20 Jul 2012 | 04:21 am

Looking for your social marketing strategy can be a never ending process. You have to keep reevaluating your current strategy and look to see how you can improve upon what you’re already doing. Here’s...

A Look Back At Sharing Trends in 2011 13 Jul 2012 | 06:37 am

Through the eyes of AddThis we can look at what some of the sharing trends of 2011 were thanks to Infographic Heaven. Notably, Facebook and Twitter are the top sharing platforms, with a combined perce...

3 Key Steps To Effective Tweeting 4 Jul 2012 | 05:48 am

There are many strategies on content, how often to tweet, and how to follow, but today we are going to talk about 3 key steps for effective tweeting. These steps will appear to be obvious, and they sh...

The Value of Sharing Products 3 Jul 2012 | 01:58 am

The people at AddShoppers has put together an interesting infograph that looks at the value of a share. They’ve broken down the value of a share by social network and by a users demographic. Which so...

Rumor has it; Facebook is testing a ‘Want’ button 30 Jun 2012 | 02:39 am

Could this be what retailers have been waiting for; a Want button?  Similar to the Like button, the Want button would inform your social network of friends what items you would ‘Want’ to purchase, or ...

Facebook Shares Drive Sales- The Future of Social Commerce (info graphic) 23 Jun 2012 | 03:37 am

Facebook’s open graph makes it easier for product shares to be aggregated and get greater visibility on Facebook.

Facebook Acquires Face.com- Privacy Concerns Rise. 22 Jun 2012 | 01:28 am

Facebook, who recently acquired Instagram has now also acquired Face.com.  Face.com, is a facial recognition software that makes it easier for people to connect names to faces, on both desktop and mob...

How the new FB Exchange~ real-time ad bidding will impact users and brands 21 Jun 2012 | 12:38 am

Facebook, in another effort to monetize the network will shortly launch real-time ad bidding. This type of advertising is not new and in fact is already used by Google among others, but it is a fir...

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