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1-800-GET-BENT? 23 May 2012 | 10:49 pm
A friend of mine recently used 1-800-FLOWERS to send her mom some roses for Mother’s Day. When she got the order confirmation, she (quite reasonably) wondered why the florist they picked was located ...
It’s All In How You Present Yourself 16 May 2012 | 10:28 pm
Hopefully your virtual front door (i.e., your blog’s home page) looks nothing like this brick-and-mortar one:
Claim Your Authority In Your Niche 9 May 2012 | 10:57 pm
Cousin Eddie: I don’t know why they call this stuff Hamburger Helper. It does just fine by itself. I like it better than Tuna Helper, myself – don’t you, Clark? Clark: You’re the gourmet around here,...
The Customer Service Department Is You 3 May 2012 | 03:29 am
My summer job during high school and college was working in the ticket office of a sightseeing boat, the m/s Mount Washington, that cruises around New Hampshire’s Lake Winnipesaukee. We got, as you m...
3 Rookie Blog Writing Mistakes To Avoid 26 Apr 2012 | 02:05 am
We’re talking specifically about blog posts here, but there are some basic guidelines that will serve you well in any kind of writing you do, with the possible exception of your grocery lists (those a...
How Blogging Is Like Dieting 18 Apr 2012 | 11:54 pm
If you’ve ever been on a diet, you probably did something like the following: 1. Decided, for whatever reason, that you could no longer go on consuming entire boxes of Twinkies in the afternoons. 2....
Blog Marketing for Introverts 11 Apr 2012 | 11:47 pm
Last week, my ex-husband hit the wrong button on his cellphone and accidentally called me. What was really funny (to me, anyway – he was completely mortified) was that he didn’t realize his mistake un...
Is Your “About” Page a Waste of Space? 5 Apr 2012 | 03:39 am
The informal, first-person nature of blogs means that readers generally like to know at least a little something about the blogger. So if you have a blog for professional or personal reasons, it shoul...
Whatever You Do, Don’t Do This… 29 Mar 2012 | 07:37 am
As I mentioned last week, I was recently in Florida for a family vacation. The trip itself was a lot of fun. The trip part of the trip was not. We made the mistake of booking tickets on a cut-rate ai...
Sell the Manatee 22 Mar 2012 | 04:01 am
Last week, I went to Florida with my entire extended family. It was fun and exhausting in that singular way that only travel with two children under the age of 2 (my daughter and her cousin) can be. ...
