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SEO Trends for 2013 25 Mar 2013 | 11:49 am
2012 was a watershed year for SEO. Google not only moved the goalposts but shifted the playing field away from link spammers and planted it firmly back into the quality space. Search engines have alwa...
How Customer Relationships Will Shape the Future of Marketing 2 Mar 2013 | 11:27 am
It’s not long ago that reports started to come out saying that CRM – Customer Relationship Management – would soon be dead as a dodo. It wasn’t generating revenue and its strategies were pitiful. Howe...
The future of medical microchip implants and the dilemma from a medical, social, religious perspective 12 Feb 2013 | 10:17 pm
Some say that we will go down in history as the prequel to the home electricus. More and more people are questioning whether or not there is a case to be made in terms of microchipping people for non-...
Exploring The New Facebook Search Graph And Its Benefits 27 Jan 2013 | 02:35 pm
Not everybody understands just why Facebook is so incredibly powerful. In order to explain this, you need to see what Facebook is for its 1 billion+ users. Essentially, Facebook has become the interne...
Keep Your Eye on the Top digital advertising trends for 2013 13 Jan 2013 | 09:20 pm
Speculation is rife on what the top 10 digital advertising trends will be for 2013. Different websites have different opinions, but it seems there are three main trends that come back again and again ...
2013 will see a new trend: ads will come from articles and vice versa 5 Jan 2013 | 03:19 pm
It seems that there will be an important new trend in 2013: ads will be articles and vice versa. Essentially, the world of marketing and advertising is changing. Change is necessary in order to keep u...
Why South Africa is way ahead of the US with EMV 17 Dec 2012 | 05:24 pm
So what exactly is EMV? “EMV stands for Europay, MasterCard and Visa, a global standard for inter-operation of integrated circuit cards (IC cards or “chip cards”) and IC card capable point of sale (PO...
Why Social Crm is Important in Today’s Digital Age 23 Nov 2012 | 10:03 pm
The web is rife with new concepts that seem to come and go from one month to the next. We hear all about how important something like organic SEO efforts are and then people blast into social media an...
Getting Consumers To Engage With Your Digital Brand 8 Nov 2012 | 11:12 am
Branding your company is obviously important in order to succeed in today’s market, but when it comes to the digital arena, things can get a whole lot trickier. If your company is already online then ...
Advertising – Why The Big Idea is no Longer Enough 3 Nov 2012 | 07:19 pm
We all know the world has changed and is in a continuous state of flux. Mass media is no longer what we are used to – marketing channels are so fragmented that the only people that will tell you that ...