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Nagib Badreddine 28 Jun 2012 | 12:00 pm

Nagib Badreddine is the Chief Executive Officer for Y&R Middle East & North Africa. He is an industry veteran with over two decades of advertising experience.

Y&R Thailand resurrects Paul the Psychic Octopus for EURO 2012 9 Jun 2012 | 01:47 am

As EURO 2012 kicks off today in Warsaw, Poland, Y&R Thailand has created a fun Facebook app in which users pit their wits against psychic Paul to redeem fashion accessories for their personalized orac

Trust in 'How' 8 Jun 2012 | 01:52 am

In media interviews it is often said that the question most feared by the unsuspecting interviewee is the simple ‘Why?’ Beneath its benign and familiar surface, lies a probe so searching and a trap so

What's Not to Like? 29 May 2012 | 12:00 pm

By Andrew Welch, CEO of Y&R South Africa Which is the least attractive? “I like you. No really. I really, really like you…!” or “Like me. No, please. Really, really like me…!”

Y&R China appoints Bo Deng as Group Creative Director 23 May 2012 | 04:00 pm

Charles Sampson, Y&R Greater China CEO and Nils Andersson, Y&R Greater China chief creative officer, today announced the appointment of acclaimed art-director Bo Deng as Group Creative Director, Y&R S

Y&R Spark Plug Launches in Asia 19 May 2012 | 02:09 am

Y&R Singapore announced that it has become the first Y&R office in Asia to launch Y&R Spark Plug - which sees the agency open its doors to a number of promising start-ups to enhance innovation.

Understanding Millennials 16 May 2012 | 04:00 pm

From Baby Boomers to Gen-Xer's and now to Millennials, marketers need to know who they're talking to.Y&R's Global Planning Director Sandy Thompson expounds on Millennials, the often mis...

Y&R Singapore appoints Farrokh Madon as Chief Creative Officer 14 May 2012 | 04:00 pm

Sanjay Bhasin, CEO South East Asia Y&R, has announced the appointment of Farrokh Madon as Chief Creative Officer, Y&R Singapore, effective Monday 14 May 2012.

Gap ‘gets together’ in Hong Kong MTR with campaign from Y&R China 11 May 2012 | 04:00 pm

Subway stations in Hong Kong have been dominated by the fabulous new images from the latest ‘Let’s Gap Together’ campaign, shot by Annie Leibovitz and masterminded by Y&R Shanghai.

Brand’s Essence of Chicken advises to ‘Stay Switched On’ in latest campaign from Y&R 8 May 2012 | 04:00 pm

Health supplement Brand’s Essence of Chicken is advising young people to ‘Stay Switched On, Stay Open to Opportunities’ in its latest campaign from Y&R Singapore.

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