Whose Job is it to get you on the Horse? 11 May 2013 | 06:13 pm

When I was a teacher, I worked hard to inspire my students to take responsibility for their actions, to own their success (and failure).  I remember one year in which I was especially frustrated with ...

Finding Experts in Your Own Back Yard | Catalyst John – Business Coach 7 May 2013 | 09:06 pm

Tell Them What You Really Need. Are you an entrepreneur?  Someone working hard to turn a dream into a reality? I’ll bet you have 15 books written by experts you can’t talk to face to face, and you hav...

On Becoming a Leader 6 May 2013 | 04:42 pm

What is a Leader? What ingredients are required in the recipe for Leadership?  I recently attended a luncheon in Lakeland in which Marco Rubio spoke (eloquently and passionately – without notes – and ...

Separating your Personas on Facebook is a Slippery Slope 30 Apr 2013 | 06:11 am

When speaking to groups, I often ask the question:  “How many of you have more than one Facebook account?”  There are always several people who nod, affirming that they indeed have created two (or mor...

Online Community Etiquette – 7 Ways to Build your Network 24 Apr 2013 | 04:55 pm

Online communities are growing daily.  As more and more people turn to Social Media to build relationships, grow their businesses and develop new ideas, groups (on Facebook) and communities (on Google...

Facebook: Are you Putting your Best Face Forward? 29 May 2012 | 04:34 am

Who you are on Facebook is who you are in public. There is a lot of talk about Facebook these days.  Not only has the social platform changed the way we socialize, but it has changed the way we do b...

Tagging Business Pages from your Business Page 12 Oct 2011 | 04:36 am

Mobile Marketing Allows Customers to Dial in on Good Deals in Lakeland 4 Mar 2011 | 12:09 am

  Green Mobile Marketing in Lakeland? Yes! Quick! What’s the one thing you are most likely to have with you, wherever you are? I think it’s pretty safe to say you are not going to mention the Co...

Facebook Pages: More than Just Another Wall! 12 Feb 2011 | 01:20 am

  The Benefits of Customizing Your Facebook Fan Page   Creating a Facebook fan page for your business is absolutely free. The problem is that most pages look the same, with a "wall" for comments...

Shooting Video is Like Learning to Kayak! 8 Feb 2011 | 05:28 am

When I was a junior in college at Florida State University, I took a leave from my classes to live in Costa Rica.  While I was there, I became a white water rafting guide. Since I was fluent in Spanis...