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Gmail tabs - Google wants users to value the promotions tab 5 Aug 2013 | 02:26 pm

Tweet The Gmail inbox has changed in two important ways. These are distinct changes though Google has introduced them together. Related Articles: read more

Impulsione suas campanhas online com landing pages! 9 Jul 2013 | 01:00 am

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Personalization: Let’s learn to crawl properly before we start running (3/3) 26 Jun 2013 | 01:16 pm

Tweet In previous posts, I’ve looked at what personalization was not. In the last post of this series, I’m looking at the future of personalization – and how you should approach it. Part 3: The f...

Boost your online campaigns with landing pages! 19 Jun 2013 | 07:54 pm

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Personalization reduces online shopping effort by 32% 17 Jun 2013 | 12:54 pm

Tweet If you’re an online retailer, you might be struggling to increase conversions because customers just can’t find what they are looking for easily enough. With product catalogues growing, custome...

Personalization: Let’s learn to crawl properly before we start running (2/3) 5 Jun 2013 | 06:03 pm

Tweet Last week, I looked at how I would define personalization. In this week's post, I've looked at why curation isn't personalization. Part 2: Curation isn’t Personalization Related Articles: Pe...

How to develop successful data-driven campaigns: Purchase date 3 Jun 2013 | 03:16 pm

Tweet For the sixth episode of my ‘data-driven campaign’ series, today I’m going to tell you how marketers can use the purchase date to increase the effectiveness of their email marketing campaigns. ...

Personalization: Let’s learn to crawl properly before we start running (1/3) 30 May 2013 | 02:59 pm

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