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Gone Fishing 28 Aug 2012 | 04:30 am

One of the things I love about small town businesses is that they can just scotch tape a sign to the window when they shut down for a break. “Gone fishing… See you tomorrow.” Or “Picking up the kids f...

Evidence-Based Offers for Spicy Sales 12 Aug 2012 | 11:50 pm

What are you selling? Have you ever really asked yourself that question? You might think that you know the answer to it very quickly: coaching, consulting, graphic design, writing services, etc. But ...

Three Lessons on Launching from the Human Cannonball 6 Aug 2012 | 12:37 am

You’ve been working on it for months. You’ve been writing, sweating, recording, transcribing, formatting, building sales pages, creating autoresponders, testing it all out, and wrestling myriad other ...

The Myth of Six Figure Success 22 Jul 2012 | 05:48 am

I am a nosy person. I embody the archetype of the Detective and I love that part of myself. It makes me a solid researcher, and it makes me a good listener. Want to know when I really get nosy? When ...

Brand Lab: 10 Tips for Great Intake Forms 15 Jul 2012 | 01:10 am

Do you offer a short consult for prospective clients? Or maybe you’d like the consult to be short but these meetings always take longer than you intend. Are you frustrated that your consults don’t bec...

How to Engage More Clients With Swim Lanes 8 Jul 2012 | 12:21 am

Every summer my mother packed me off to the Misty Waters pool the first week of June where I was shaking from fear before I even dipped a toe into the cold early morning water. It was the first day of...

Why the E-Myth is (Still) a Must-Read 24 Jun 2012 | 12:06 am

I have recommended this book far and wide and recently realized I have never mentioned it here: The E-Myth Revisited by Michael Gerber. I believe it’s a must-read if you want to become profitable as a...

Let Your Values Roar 16 Jun 2012 | 11:47 pm

My husband loves woodworking. I’m begging him to build a little free library for our neighborhood’s community park. Why? Because the symbol of a little free library would reflect our values, as a fam...

The Three Phases of Resonant Branding 11 Jun 2012 | 02:25 am

When we hear a symphony tuning up, we don’t think of it as being resonant. It’s loud and cacophonous, and the noisy sounds bounce off of each other. It’s hard to imagine that beautiful music is on the...

Brand Lab: Create & Deliver Your First Group Teleclass 3 Jun 2012 | 01:35 am

You’re ready to take the plunge. Inspiration has struck! You’re feeling the call to deliver a group program about your favorite coaching or consulting topic. Saddle up and let’s go! My intention here...

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