Ophircohen - ophircohen.com - Ophir Cohen
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Google AdWords Feature & Policy Updates arriving… 4 Oct 2012 | 08:59 pm
The life of us folks who live. breathe and are looking most of our waking hours at the Google AdWords screens, are quite hectic. We live in a super dynamic industry with new media platforms and featur...
Google Airs TV Ad During Super Bowl! 8 Feb 2010 | 10:10 pm
Last night, google aired a TV Ad during the super bowl event, known to be one of the most expensive ad spaces out there. While the actual investment is high – it is less interesting than the ‘sub text...
Testing wordpress for iPhone 5 Feb 2010 | 01:43 am
I am now testing my new wordpress app on my iPhone. Pretty neat!
Powerful. Flexible. Intelligent. Google Analytics has Done it Again! 21 Oct 2009 | 06:56 am
It has been real hard to keep secret for the last weeks where I had those new features and could not share with anyone, and is somewhat “liberating” to finally have the chance to review the new versio...
View-through conversion reporting on the Google Content Network 2 Oct 2009 | 04:56 am
Last year we’ve written in our company blog about view through metrics, and apparently Google has listened Last few days I discovered a cool new column in my Google AdWords panel called “view through ...
Google AdWords Did it again! Bid like a pro with the bid simulator – Coooool 5 Aug 2009 | 05:08 am
It’s been a while since I last wrote here, and I am thrilled to have the opportunity to share something I found to be very useful and could be somewhat revolutionary to Google AdWords bud management. ...
Affilicon 2009 – How to Choose an SEO SEM Agency? 1 Jun 2009 | 09:52 am
Tomorrow, June 1st 2009 Affilicon Israel will launch, and I am very excited. I just came back from the Pre-Event “Unofficial Gathering” in a cool Bar in Tel Aviv, and if this “unofficial” event was a ...
Cool New Google Analytics Add-ons 17 Apr 2009 | 12:39 pm
Ohh do I like these nifty add-ons… Especially when they help me be more efficient and perform simple but repetitive tasks faster and better. Today I will cover two new Google Analytics add-ons – incr...
Google AdWords Conversion Metrics – We Need to Go Deeper 10 Apr 2009 | 11:08 pm
Last few days I saw some weird new metrics on my Google AdWords report center. At first I didn’t pay too much attention, but then came Google’s message and it got me thinking about the whole concept o...
I now have my own Canonical Link Element Implemented 2 Mar 2009 | 05:06 am
Thanks to Yoast for writing the great post and developing the canonical link element plugin for wordpress, and thanks for Tal to commenting on my previous post and discovering the link – I now have my...
