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Facebook Fails at…Facebook? 20 Aug 2013 | 05:32 am

This week Facebook did just about the most ironic thing possible, and created a negative PR storm for itself by responding poorly to a user trying to help Facebook. We expect this to happen to ... Th...

4 Must-Have Elements of Any B2B Content Marketing Strategy 20 Aug 2013 | 05:11 am

“Content Marketing” is incredibly important for brand positioning, search engine optimization, and lead generation/conversion. Although the benefits of a content marketing strategy have been widely do...

Agile Digital Marketing 18 Jul 2013 | 11:53 pm

Recently I obtained my MBA from Babson College, the #1 ranked school for entrepreneurship for 20 years in a row. I learned many things, among them learning about the agile/lean start-up methodology. O...

You Can’t Measure the ROI of Social Media 1 Jun 2013 | 02:08 am

Yes, we said it. You cannot measure the ROI of social media marketing. Let us explain: Finding ways to measure the bottom line impact of social media has been discussed and debated since brands first ...

6 Reasons Why Your Facebook Ads Aren’t Getting Any Clicks 28 Feb 2013 | 01:15 pm

If you are a marketer for a small or medium sized business, chances are you’ve created at least one Facebook ad. Hopefully you’ve found strategic ways to leverage this powerful tool to drive traffic, ...

When You Google Yourself…Do You Like What Shows Up? 27 Feb 2013 | 01:00 am

John is a lawyer from Indiana who specializes in family law.  He’s dealt with hundreds of cases in his career, and like most lawyers has had his share of unsatisfied customers.  Regardless of whether ...

How to Get 7,500 Facebook Likes in Two Weeks For Just $80 31 Jan 2013 | 12:20 am

Ok, let’s start off with a disclaimer: the strategy we’re about to describe will only work for some brands/pages. This is hardly a one-size-fits all approach for Facebook ads, but when it works, it wo...

Connect Your Content Strategy To Your Business Goals 29 Jan 2013 | 04:11 am

As marketers and businesses, we are posed with the task of creating useful and valuable content for our audiences, but often we forget to connect the dots between the content we put out there and the ...

Web Design Trends for 2013 10 Jan 2013 | 01:41 am

I'm looking forward to an exciting year ahead for web design. Designers and developers are pushing the limits of the new technologies available. We can expect to see more integrated websites that work...

Web Design Trends for 2013 10 Jan 2013 | 01:41 am

I'm looking forward to an exciting year ahead for web design. Designers and developers are pushing the limits of the new technologies available. We can expect to see more integrated websites that work...

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