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consumerlab.wordpress.com – Alcone Marketing Group - Consumer Lab | The Consumer Lab is the consumer insights and brand strategy group at Alcone Marketing Group, a consumer activation company.

California Lottery Warner Bros. Records VIP Lounge is OPEN! 10 Sep 2009 | 09:24 am

Alcone has just launched the California Lottery’s VIP Lounge website.  This website was developed to promote the Lottery’s Warner Bros. Records Scratchers.  Rather than the typical linear website, we ...

Hello Pierogy Lovers! 10 Sep 2009 | 08:34 am

Hello Pierogy Lovers! We are excited to announce that our client, Mrs. T’s Pierogies, will be a featured segment on the Food Network’s Unwrapped Monday September 14 at 9 PM (ET). Unwrapped, one of t...

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Is Mobile Marketing Effective? bloggerboy.net 8 Jul 2012 | 02:58 am

Is Mobile Marketing Effective? Mobile marketing delivers more success more easily than any other advertising/marketing channel ever seen before. I feel mobile marketing is the most effective marketi...

“Who are your sponsors?” obligation.org 19 Jul 2013 | 04:39 pm

From Jim Metrock: Who are the advertisers on Channel One News?  Parents want to know, educators and school administrators want to know.Taxpayers of course want to know what companies are using tax...

Channel NewsAsia SPECIAL Feature: PurpleClick Media on Clickability purpleclick.com 16 Nov 2011 | 08:35 pm

PurpleClick (3 years running Top Digital and Search Agency, First and Only appointed by Google, Yahoo and Baidu in SEA) shares on Online Marketing, Internet Advertising, Search Engine Marketing, Searc...

To Increase Your Advertising Effectiveness – Stop Selling! smallbusinessadvertisingarticles.com 1 Nov 2011 | 06:02 pm

by  Karon Thackston How many times have you heard the old adage, “The customer doesn’t want a drill, he wants a hole in his wall”? While I may disagree with parts of that phrase, one thing is for sur...

New year, new round of diet programs... (Advertising Age / TechNews AM) technews.am 12 Jan 2009 | 11:01 am

NEW YORK (AdAge.com) -- Players in the $60 billion U.S. weight-loss industry are doing all they can to insure that people will continue spending money to shed pounds with new ad campaigns and product ...

Obama bonanza as media milks inauguration... (Advertising Age / TechNews AM) technews.am 12 Jan 2009 | 11:01 am

NEW YORK (AdAge.com) -- No major media company will miss out on President-elect Barack Obama's inauguration as they swarm Washington, D.C., in hopes of cashing in on an otherwise bleak first quar...

New-product pipeline clogged... (Advertising Age / TechNews AM) technews.am 12 Jan 2009 | 11:01 am

BATAVIA, Ohio (AdAge.com) -- Consumers are as receptive to new products during recessions as they are in good times, Procter & Gamble's Chairman-CEO A.G. Lafley told investors last month, citing ...

Wanted: $50 million to improve the image of detroits big three... (Advertising Age / TechNews AM) technews.am 12 Jan 2009 | 11:01 am

DETROIT (AdAge.com) -- With the blessing of automotive luminary Lee Iacocca, three car guys are knocking on doors in hopes of raising $50 million a year to fund a marketing push to save Detroit. But a...

Where to find the bright spots in 2009... (Advertising Age / TechNews AM) technews.am 12 Jan 2009 | 11:01 am

NEW YORK (AdAge.com) -- You've read the bad news, and no one's denying that it's grim, but surely there are some bright spots out there somewhere? Ad Age decided to go digging for some ...

Golf Fitness Helps Generate More Speed In Your Swing! articledepot.net 22 Sep 2010 | 04:41 am

The golfing industry speaks about clubhead speed constantly. We see advertised in the golf magazines all the time. We hear about it on the Golf Channel endlessly Clubhead speed is more a result of wh...

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