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The Project Canvas 5 Aug 2012 | 08:05 pm
Defining a project in its earliest stages is like hitting a golf ball: if the face of your club is slightly tilted , you’ll end up slicing the ball as it travels down the green. Likewise, small miscal...
Incremental Innovation Is Underrated 29 Jul 2012 | 06:20 pm
In a previous post, I show that not all innovation is the same. By putting innovation on a two-dimensional matrix, different types emerge — from incremental to game changers. This isn’t new per se, bu...
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An introduction to why Customer Journey mapping is important clienteerhub.com 13 Mar 2011 | 10:26 am
Keith Fiveson has written a good introduction to why customer journey mapping is important on his Get Customer Experience blog. His headings are simple yet must prompt the question for most business –...
Morgenbriefing om digitalisering af touchpoints blog.creuna.dk 16 May 2012 | 12:36 am
Tak til alle der deltog i dagens morgenbriefing om digitalisering af touchpoints. Til de, der ønsker flere eksempler på customer journey mapping kan vi også anbefale video fra vores morgenbriefing om ...
Cross Channel Design With Alignment Diagrams experiencinginformation.wordpress.com 10 Apr 2012 | 05:02 am
Alignment diagrams are a class of documents that reveal the touchpoints between a customer and a business. Examples of alignment diagrams include customer journey maps, experience maps and service blu...
Improving UX and CX through Customer Journey Mapping disambiguity.com 5 May 2012 | 01:27 am
Lately I’ve been asking the same set of questions to UX people. How many weeks in the past year did you feel as though you were doing the right kind of work, on the right kind of project. How often d...
Goldilocks & The Customer Journey Map – Finding a Map View That’s Just Right For You touchpointdashboard.com 27 Feb 2013 | 05:04 am
You may never have thought to compare customer journey mapping with Goldilocks and the Three Bears, but just follow along… Earlier this week, I read a blog post on business2community.com titled, “Choo...
[Infographic] Customer Journey Map Analysis By Channel and Industry linchpinseo.com 29 Apr 2013 | 02:43 am
A customer journey map is a diagram that illustrates the steps your customer goes through when engaging with your company – whether it be a product, an online experience, retail experience, or a servi...
Tweets: 31st May – 6th Jun hallworthdesign.co.uk 7 Jun 2013 | 08:00 pm
RT @OptimiseOrDie: Improving UX with Customer Journey Maps http://t.co/pPrg46p3Ph -> RT @andysowards: 30+ Vintage & Modern War Propaganda Posters http://t.co/fWARmK6HNu -> RT @HeyDesigner: Awesome Des...
Touchpoint Dashboard partners with TNS, expanding the global reach of its Customer Journey Mapping software touchpointdashboard.com 19 Jun 2013 | 12:06 am
WICHITA, Kan., June 18, 2013 – Touchpoint Dashboard, LLC (TouchpointDasboard.com), the leading provider of customer experience management software, today announced a new partnership as it further exp...
Tweets: 31st May – 6th Jun hallworthdesign.co.uk 7 Jun 2013 | 08:00 pm
RT @OptimiseOrDie: Improving UX with Customer Journey Maps http://t.co/pPrg46p3Ph -> RT @andysowards: 30+ Vintage & Modern War Propaganda Posters http://t.co/fWARmK6HNu -> RT @HeyDesigner: Awesome Des...
Thinking like a customer: the value of customer journey mapping marketingmag.com.au 26 Aug 2013 | 05:41 am
Customer journey mapping and experience design are among the most powerful tools marketers can use for innovating and meeting customer expectations – allowing diagnosis of customer experience issues a...