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Study: Google Product Listing Ads Deliver for Consumers and Retailers 27 Aug 2013 | 01:00 am
SAN FRANCISCO, August 27, 2013 (ADOTAS) —Marin Software (NYSE: MRIN), provider of a leading Revenue Acquisition Management platform for advertisers and agencies, today released a report showcasing the...
Adotas Poll: Facebook Will Own the Online Ad Marketplace 26 Aug 2013 | 11:31 pm
ADOTAS – In our most recent Voter Booth, we asked our readers: “Which of these companies will win the battle for supremacy in the online ad space?” The results: Facebook (89%). Google (7%). None o...
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Why I switched from OpenX to Google DoubleClick for Publishers (DFP) flintston.es 15 Oct 2010 | 04:28 am
Why would I do such a thing??! Pretty straightforward really – I’m sorry to say this about OpenX because I really did like them for a number of years. Lately, they’re just shit. Yup, completely and u...
DoubleClick for Publishers (DFP) immanhelp.blogspot.com 5 May 2010 | 07:24 pm
Google offers two ad serving products for publishers - Google Ad Manager, for growing publishers, and DoubleClick's DART for Publishers (DFP), for large media companies with complex needs. Since Goog...
Google Ad Manager is upgrading to DFP Small Business googleadmanager.blogspot.com 20 Apr 2010 | 07:20 am
In February, we announced the next generation of Google Ad Manager, DoubleClick for Publishers (DFP) Small Business. Over the next few days we’ll be completing our upgrade of all Google Ad Manager acc...
Ad Management services versus doing it yourself guyellisrocks.com 28 Jun 2012 | 07:55 am
Should you use an advertising management solution such as DFP Small Business or do it yourself? (DFP stands for DoubleClick For Publishers. DoubleClick was bought by Google in March 2008 for $3.1 bil...
Ad Management services versus doing it yourself guyellisrocks.com 28 Jun 2012 | 07:55 am
Should you use an advertising management solution such as DFP Small Business or do it yourself? (DFP stands for DoubleClick For Publishers. DoubleClick was bought by Google in March 2008 for $3.1 bil...
Google Ad Manager is upgrading to DFP Small Business googleadmanager.blogspot.com 20 Apr 2010 | 03:20 am
In February, we announced the next generation of Google Ad Manager, DoubleClick for Publishers (DFP) Small Business. Over the next few days we’ll be completing our upgrade of all Google Ad Manager acc...
Our DFP Integration Got Fancy buysellads.com 9 Aug 2013 | 11:23 pm
If you use Doubleclick for Publishers and work with BSA, you’re likely already familiar with our DFP integration that makes serving BSA ads a snap. Well, we went ahead and made it even better. As of ...
Helping publishers grow with DFP Small Business doubleclickpublishers.blogspot.com 31 Jul 2013 | 12:46 am
Since we launched DoubleClick for Publishers (DFP) Small Business, we’ve been constantly innovating to meet the evolving needs of growing publishers. From introducing free mobile and video ad serving...
Universal inventory in DoubleClick for Publishers doubleclickpublishers.blogspot.com 17 Jul 2013 | 11:00 pm
Over the past few years we’ve witnessed a massive shift in how users consume digital content, using multiple devices interchangeably depending on context. We are now in a multi-device, multi-screen wo...
Our DFP Integration Got Fancy blog.buysellads.com 9 Aug 2013 | 11:23 pm
If you use Doubleclick for Publishers and work with BSA, you’re likely already familiar with our DFP integration that makes serving BSA ads a snap. Well, we went ahead and made it even better. As of ...
