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Get Social, or Watch Your Stock Plummet 22 Jul 2013 | 02:37 am
Listen up, IROs and financial communications practitioners. It’s time to stop leaving that “social media fluff” to PR pros and digital marketing folks and learn how to harness the power of social medi...
Marketing for Good: Applying IMC to Non-Profits 23 May 2013 | 11:35 pm
Marketing has evolved to be more than selling products and services. Marketing can be used to promote social causes, sell ideas of change and concepts of innovation. For-profit enterprises communicate...
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Project Mission icsl.gov.bd 16 Dec 2009 | 08:46 pm
Project Mission To design and implement an IMC program to inform, convince and persuade the potential and existing loyal customer using reference laboratory services from ICSL striving to facilitate ...
2013 IMC Visit Day vitaminimc.com 11 Apr 2013 | 01:08 am
Friday, April 12 will be a very exciting day for the IMC program. Newly admitted students will be spending the day on Northwestern’s campus for a Visit Day to learn more about the program they will po...
International Medical Corps (IMC) tsunami.lifetips.com 10 Sep 2012 | 05:00 am
"Established in 1984 by volunteer doctors and nurses, International Medical Corps (IMC) is a global nonprofit organization that provides health care training and relief programs to ease human sufferin...
BEEK'S BLOG: It takes a community to build a football program thehive.modbee.com 19 Dec 2012 | 05:42 am
December 18, 2012 Trent Merzon was at the counter of a Starbucks last week, getting ready to pay for his morning Joe, when a young lady he recognized as an Oakdale High junior cut to the front of the...
$10 Starbucks Card eGift for $5 LivingSocial Deal Powered by CashStar Named Winner in Seventh Annual Paybefore Awards cashstar.com 12 Feb 2013 | 10:00 am
Paybefore has chosen the $10 Starbucks Card eGift for $5 LivingSocial Deal as a 2013 Paybefore Awards winner in the Best Virtual or Digital Program category. Paybefore Awards, now in its seventh year,...
Mid-Sized Companies are Hungry for CSR but Need the Right Utensils fenton.com 20 Mar 2013 | 01:39 am
From The Starbucks Foundation’s work that improves education to Coca-Cola’s 5by20 initiative, corporate social responsibility (CSR) programs operated by large companies continue to make headlines. But...
$10 Starbucks Card eGift for $5 LivingSocial Deal Powered by CashStar Named Best of Category Winner at Paybefore Awards cashstar.com 19 Mar 2013 | 08:00 am
Paybefore has chosen the $10 Starbucks Card eGift for $5 LivingSocial Deal as a Best-in-Category Winner in the Best Virtual or Digital Program category. Paybefore Awards, now in its seventh year, is t...
Starbucks introduces innovative cross-channel, multi-brand loyalty program loyaltyandcustomers.com 23 Mar 2013 | 05:26 am
The announcement by Adam Brotman, chief digital officer, of an expansion of the company’s loyalty and rewards program, and an industry-first innovation that will enable customers to earn rewards for g...
How Can a Marketer Design and Implement a Great In-Store Marketing Program when Operations Demand a Clutter-Free Store? idea-sandbox.com 14 Aug 2013 | 07:20 pm
POINT: Paul Williams The secret to clutter-free in-store programs is discipline. The discipline to say No. As a marketer at Starbucks we were responsible for building in-store programs. Our first s...
